What is Guerrilla Marketing?

Turn your advertising strategy around!

Guerrilla marketing is an advertisement strategy were companies uses to surprise or other unconventional interactions in order to promote a product or service. Guerrilla Marketing is a creative content marketing strategy that prides itself on being unusual. Although guerrilla marketing campaigns involve high imagination and energy, this type of marketing is relatively inexpensive and focuses more on reach rather than frequency. You may encounter examples of business’ guerrilla marketing tactics, without even realising it.

Think outside the box!

Make it clever, Make it dynamic, Make it memorable, Make it interactive, Make it subtle.

Types of Guerrilla Marketing we offer at Maltize.

  • Street Marketing – Street marketing is a nontraditional method and advertising space to earn greater attention for an ad campaign.
  • Ambush Marketing – Ambush marketing is a marketing technique that raises awareness of a brand in covert ways.
  • Engagement Marketing – Engagement marketing is a marketing strategy that focuses on increasing engagement with people and your brand by delivering personalised messages across different channels.
  • Viral Marketing – Viral marketing or viral advertising is a business strategy that uses existing social networks to promote a product.
  • Urban Video Projection (UVP) – Urban video projection is the art of using video projection in urban environments.

Every business can experience the power of a great guerrilla marketing campaigns to capture attention and generate sales. This innovative and highly effective marketing strategy helps you to level the playing field with big companies. So, what are you waiting for?  Ask for a quote?

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"spot commercials" are the most common radio advertisements. Spot commercials usually last for a couple of seconds.